Udemy October 2017 Sales Schedule & Plan

“October! And happy start of the quarter! If you’ve been in the program for awhile, you know we love Q4 here at Udemy & so do our students! We’ve been busy on our end getting things ready for you and make the most of our busy season.

Below you will find the calendar for October and November.  Things to highlight:

First October campaign begins 10/05-- three days from now! All courses will be lowered to $12 USD for 5 days. Please note the suggested discount here is in USD. 
   

Udemy

The dates for the Diwali Sale have been updated. Our apologies for the miscommunication!

Please note the Diwali Sale starts tomorrow

As a reminder, here are the promotion details for Diwali:

Diwali Sale Dates
Start Date: 10/17/17 12:01 AM PST
End Date: 10/20/17 11:59 PM PST
Discount: All courses $10 for users in India, everyone else $12
Suggested Positioning:
If large Indian audience: Celebrate Diwali with online courses for just ​640 Rupees until 10/20
If mostly US audience: All courses on Udemy down to $12 until 10/20
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/20

Upcoming Promotional Calendar

Diwali Sale

Start Date: 10/17/17 12:01 AM PST
End Date: 10/20/17 11:59 PM PST
Discount: All courses $10 for users in India, everyone else $12
:
If large Indian audience: Celebrate Diwali with online courses for just ​640 Rupees until 10/20
If mostly US audience: All courses on Udemy down to $12 until 10/20
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/20

Meet Your End of Year Goals Sale
Start Date: 10/27/17 12:01 AM PST
End Date: 10/31/17 11:59 PM PST
Discount: All Courses will be $12 USD for all Users

If mostly US audience: All courses on Udemy down to $12 until 10/31
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/31

November Promotion Schedule
Start Date: 11/06/17 12:00AM PST
End Date: 11/09/17 11:59PM PST
Discount: All Courses will be $12 USD for all Users

Single’s Day Sale
Start Date: 11/10/17 12:00AM PST
End Date: 11/13/17 11:59PM PST
Discount: All Users in China, Taiwan, Singapore & Hong Kong see $10, Everyone else sees $12

Suggested Positioning:If large audience in targeted countries: Single’s Day sale on Udemy-- All courses down to $10 until 11/08
If mostly US audience: All courses on Udemy down to $12 until 11/08
If mostly global or international audience: All Courses on Udemy are up to 90% off until 11/08

Udemy Black Friday/Cyber Monday 13 Day Blowout Sale

*Enter Black Friday Sale Competition*
Start Date: 11/16/17 12:00AM PST
End Date: 11/28/17 11:59PM PST
Creative Materials: Swipe Copy, Banners, Competition
Discount: TBD – More details to come


October Sitewide #1
Start Date:     10/05/17  12:01 AM PST
End Date:      10/10/17  11:59 PM PST
Discount: All Courses will be $12 USD for all Users”

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October Promotion Schedule

October Sitewide #1

Start Date:     10/05/17  12:01 AM PST

End Date:      10/10/17  11:59 PM PST
Discount: All Courses will be $12 USD for all Users
Suggested Positioning:
If mostly US audience: All courses on Udemy down to $12  until 10/10
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/10


Diwali Sale

*ENTER HERE FOR POTENTIAL CASH BONUS!*
Start Date:     10/16/17  12:01 AM PST
End Date:      10/19/17  11:59 PM PST
Discount: All courses $10 for users in India, everyone else $12
Creative Materials Udemy will provide: Banners & Swipe Copy
Suggested Positioning:
If large Indian audience: Celebrate Diwali with online courses for just 鈥嬧偣640 until 10/19
If mostly US audience: All courses on Udemy down to $12  until 10/19
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/19
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Start Date:     10/27/17  12:01 AM PST
End Date:      10/31/17  11:59 PM PST
Discount: All Courses will be $12 USD for all Users

Suggested Positioning:
If mostly US audience: All courses on Udemy down to $12  until 10/31
If mostly global or international audience: All Courses on Udemy are up to 90% off until 10/31

Udemy October 2017 Sales

November Promotion Schedule

Start Date:    11/06/17  12:00AM PST

End Date:      11/09/17  11:59PM PST
Discount: All Courses will be $12 USD for all Users
Single’s Day Sale

Start Date:    11/06/17  12:00AM PST
End Date:      11/08/17  11:59PM PST
Discount:  All Users in China, Taiwan, Singapore & Hong Kong see $10, Everyone else sees $12

Udemy Black Friday/Cyber Monday 13 Day Blowout Sale

*Enter Black Friday Sale Competition*
Start Date:    11/16/17  12:00AM PST
End Date:     11/28/17  11:59PM PST
Pricing TBD